Welcome back.
We were in the course and last lecture we discussed about Kebir research for local businesses.
Now here I will tell you Keywell research for general topics or any type of website.
OK, now this is a very, very important topic.
Inácio, because this is the startup CEO.
So the thing is there are six steps I will give you for keyword research.
We will do the keyword research practically.
But here I want to discuss sumptuary in some tips with you.
The first thing is when you are starting a new website like this one, I am starting about Kamras,
for which I got the domain name in front of you.
That is the website.
Absolutely.
New one for that type of Web site.
We in the start try to target low competition keywords and local keywords because for other keywords
there is so much competition in many websites are already ranking and they have authority, you know,
for for for those keywords.
Now, what we do in the start will target long-tailed keywords, will target non-competition keywords
and will write quality content.
You need to read quality content to outdrink the existing website in the pages with your strong content
right now, manually check keywords in Google.
We will do that because to find exact competition in Google, because the tools that we will use in
discourse, they will give you give us some idea, but they are not all the time.
Correct.
OK, we use all in title in Ireland Yooralla paraders, which are very helpful.
If we can use this operator on Google to find how many pages exist on Google for that specific keyword,
OK, and search volume should be 100 to 200 monthly so that we can get some traffic.
This is just a rough idea because we don't know exactly how much, how many, how many monthly searches
that specific you would get from Google, we don't know.
But this does give us some idea.
Now, talking about the tools, there are so many tools out there about serial killer research and stuff.
But, you know, you will get confused, confused if you go for all the tools.
That is why I have selected a few tools here, which are very popular.
And when you are an issue, you will come across these tools only like if you use any of this tool,
that is just fine.
OK, now the top three tools that you will come across are entraps.
Dot com, match.com, CNRS, dot com.
These three tools will give you almost similar or exact data and factors and different filters to find
keywords and to find different things that you need to test you.
OK, now Google Translate is a free tool where you can check whether that keyword is trending or not
and where it is trending.
And what is the trend for the last five years or the last 12 months.
So this is also very, very helpful, answered the public.
Dot com is our website, or you can say a search engine where you can find questions related to your
keywords.
OK, so those two are free and you can use them.
Additionally, to the top three tools now, destitutes at Trapster, Commander Starcom, you can use
one of them.
Not all of them are not really needed.
Only one we can use.
OK, so I will use it left dot com, which is by far the most, you know, the most helpful tool for
a CEO and the most accurate, I would say.
OK, so it's Starcom I will use in this course.
You can use Match.com, communist's dot com.
However, the dot com is a very expensive tool because they charge you monthly like 100 to 200 dollars
per month.
But I have a solution in the next lecture where I will show you how you can get this type of tool for
very low price if you cannot afford that one hundred and two hundred dollars per month, because that's
very expensive.
That is OK for companies, but not for individuals.
So now let's go and start the keyword research with these excerpts in the next video.