Welcome back, ladies and gentlemen, in the course.
Now, when you know about anchor text and also about back links, you will come across.
Do follow a nofollow terms when you are doing SVO.
So do follow.
And no follow simply means that Google counts, do follow links and Google doesn't count.
Nofollow links.
Why?
When a webmaster is nofollow, a tribute to speckling.
That means he or she wants Google to know.
Follow the links.
Or just don't count the links.
So that means these nofollow links.
Do not have any value in the FSU value or any juice to pass it to other Web sites.
So that is the simplest definition of nofollow.
And to follow and do follow speckling is a great value in terms of SVO because it passes so much juice
and so much value to other Web site.
Why nofollow beveling has very little value and like Duflo helps in Google ranking.
I mean, in real reinking, your key word can just jump.
Many positions when your keyword or your article has to follow back links from other Web sites where
nofollow just helps in domain authority.
But the thing is, naturally, you will build nofollow and do follow both Becklin so that Google understands
you are doing the back linking process very naturally.
So initially you will get some nofollow links in some Bufalo links.
By default, any link is do follow unless the unless and until the webmaster is the nofollow attribute.
So I will show you the real example of do follow in nofollow Bucklings.
The first one is Duflo, because this is a simple hyperlink.
You know, there is no extra attribute.
So this is do follow link.
Right.
And the nofollow link you can see that is r e l equal to nofollow inside the brackets.
That means the nofollow attribute will make the same link as nofollow and Google will actually ignore
this link.
They will not count it as a word of confidence and as a value other page.
So that is the simplest example.
Now how link juice flow word.
You know, link juice is a technical term in SVO.
When you are creating back links, those Bucklings actually pass juice to your site in your articles.
So when you have to follow links, I do follow back.
Link may have like 20 percent juice, 30 percent juice or even 60 percent juice.
So these are different juices, which you will get from those do follow back links.
And that depends on the quality of that website.
The authority of that website.
The website has a high authority and also that is relevant to your Web site.
Then you will get so much juice, you will get like good juice from that beckoning, while on the other
hand, the nofollow it to boot has almost no zero juice such and want gone that beckoning.
However, it will help you in improving your domain authority.
So that is a thing.
Now I will show you how you can actually find in the real situation, which Liebeck Link is nofollow
in which one is do follow.
So this is a page.
You can see our resources page actually on my own website flying to Wal-Mart.com, but you can use the
same process for any Web site.
So when I come here, this is a page about travel resources.
So there are so many links to different Web sites.
These links maybe do follow or maybe nofollow how we know that.
We just go to the page.
The page source scored.
Okay.
How we go that we just write click and we click you page source.
Okay.
And you can also use a keyboard shortcut key for this control.
Bless you.
So when you go there, the first thing you can find are the links like this is the link TripAdvisor
dot com Skyscanner dot com with HQ Desser click here.
These are links.
So you can just it that text for example.
Let's say I win.
OK.
This is the text, right?
It'll be NDB is the link.
And also the text.
I just copied the text.
Now, inside the source code, I will press control F to search inside this code.
So I just I will base the BNP in here.
You can see this is the link.
And if you find the real real means r e l and you find that is nofollow attribute that me this link
is nofollow.
But since there is no nofollow, that means this link is do follow.
Not just I will just write nofollow.
Here and you can see there are many links like this one booking dot com r e l nofollow nofollow.
This week, this link has been nofollow on the page and other one you can see here.
And if we go to other wonder, so many nofollow links on this page in total that at 13 links nofollow
on this page.
So whenever you go to a page, if you have your link there, just copy the text and find in the source
code.
If there is a real nofollow attribute there, that means the link is nofollow.
If there is no nofollow tribute, that simply means you go to great do follow burgling and you should
be happy about that.