Welcome back.
We were in the course now in this lecture, I'm going to tell you how you can create citations or how
you can add your business to other platforms like Google is not the only platform to aid your business.
There are multiple platforms.
I have a list of more than 100 directories or websites where you can aid your business, OK.
One thing you should remember that you must have this information once again, because this is the name
and you you need to use this exact information at all the places.
So there is no complex in all the search engines are not confused about your business in different names
of your businesses.
If because if you a different phone number or address at different locations, then search engines might
say like, oh, this is not the same business, maybe this is a different business or maybe this is
not updated and that is why you can lose your ranking in search engines.
In the second thing, you should understand that if you want to create a website for your business,
then you should create that in the starting of your business, because if you have your website, you
can aid that with your submissions and your local listing at different places like the one I'm going
to show you.
OK, so after Google we have Facebook, which is very famous for local businesses and you can aid your
business there and you should add your business there to create a page in it.
All the information.
And I'm just going to show you how you can do it, although it is very easy.
But remember, this list has so many pages, so many directories sorted by domain authority, basically
because the more authority website that is, the more it will help your business.
OK, so this is very important.
Now, the thing is, some of the directories or some of the websites might not be relevant to your business,
so you should just take care of that and check whether that is related to your business or not.
But most of the times you will find directories very easily related to your business, like Facebook
is for all businesses Apple Maps, Google, Yelp, TripAdvisor, so Bing, these are for all businesses.
TripAdvisor is not for all businesses.
It is for traveling and restaurants and food and stuff like that, booking their comments for only hotels
and hotels.
So you should check that.
But let's go to create a page on Facebook.
So you just need to create Facebook, Facebook page or just write clear Facebook page.
Create a Facebook page, you write this in Google, and you should get this page directly to create
a new page.
So what we will do here is simply copy the name of our business.
Exact exact name.
And the category will be a real estate agency, just same in Google real estate agency and now the description
which I will take from my Google account.
Or if the description is changed, that is not a big deal, OK?
There's not there's not the same.
There's no problem.
But the main thing is the phone number, address and the name of the business.
OK, so after reading the basic information, just create a page.
Click that and the page will be created on Facebook.
Now, the next step is to aid the POTO profile picture and also the cover picture.
And then this is the page already created.
We had to get our address and information.
OK, that is very, very important.
Now, let me add a profile picture.
And also, let me add a cover poto.
O kay.
So, guys, that said the page is created within a few seconds and we can add a button here for to redirect
the users to our site or something like that.
OK, so now what we can do is simply come here.
We have like events, reviews and all the stuff here as well.
We we can ask our customers to leave reviews on Facebook as well and saying we should do for other like
for for for you to sorry for Google.
Now I will click about here by going to more.
And here you need to do the same thing.
OK, first of all, we will ID the location and the location should be exactly the same.
Locate the address.
So here is the address.
Sorry, where is the address.
Here is the address.
So this address, we had to add it to Facebook to seem like Google.
We are to add this to.
Facebook.
Sitting in Karachi and Karachi in Pakistan, OK, after the location, you have to aid the business
hours, the business hours and.
Click open on selected hours and you have to do the same thing like opening time for our case, it was
11.
And right, so.
OK, 11.
And.
The closing time was.
8PM.
And this day was closed.
The Friday was closed.
So this is what we need to adhere to the hours, business hours price, we don't need that it it into
a website.
If you have a website, we can add that here, which will help us in ranking phone number.
We need to add the same phone number here.
This one.
Because this is our business, no, and we had to edit it all the places.
OK, country called is Pakistan right now, and it is automatically saved AK.
Well, I think it is not automatically said we have to save it, that we do it again.
OK, now it has been.
OK, so you can see that.
So, guys, this is the thing you have to get all the information here, and after that your page is
ready and when people start adding reviews to your page, you will see those reviews and you can reply
to those reviews as well.
So this is one of the citations we have created.
Now for next, for example, let's go to Yelp dot com.
This is also for any kind of business, so you go to Yelp dot com and this is you can see Yelda comments
for restaurants, dentist bars, beauty salons, doctors.
This is basically a review based website where people can live review.
So as a business, you can register here.
Just you had to scroll down and down here you can see Yelp for businesses claim your business page.
You click that.
This is also a free service.
Facebook is a free service, too.
So what do you need to do to grow your business with Yelp?
Click, manage my free listing.
And here you need to just add the zip code and the business name the country you can change, but if
it is selected, the United States and you can change it, it is not supporting all the countries,
but most of the developed countries are supported, including Turkey and Philippines.
OK, so here you will add to the zip code.
So, guys, I'm not in the US, so I have created a fake address here just for using for the demonstration
purpose.
So let me go and aid this.
Postal code in the business, I will just for your.
Understanding I relate this business, OK, you should add your actual business name here.
OK, now the zip code and now I will continue.
And you can see on the next page, this is the name, you know, we had to aid the category, the business
number, the website street address and then email, and then we had to keep continues.
It will create a page like that.
And then our business will be shown like the rest of the businesses here on this website.
Like if we go to the home page of yellow dot com, I can show you.
Website.
I mean, business there.
Let's say, for example, this is a restaurant, OK, I take this restaurant and.
You will see the name of the restaurant, the number of reviews there, Porto's.
They have 38 Porto's, the name, the number of mobile number on the top get directions.
You can take the direction as well.
And anybody can write a review here and add a portal.
And then the hours of operations here, the locations and everything, you know, then you can see the
reviews people have posted here.
So this is the same thing you will get up to you add your business to Yelp dot com and similar is for
other businesses and for other directories like TripAdvisor, Apple Maps and so many other Yahoo!
Bing and so many other directories.
So you can go in it your business to all of these directories one by one.
But sometimes if you don't have time for adding your step to these directories, maybe you are a big
business or maybe you don't have time simply.
And you can just go to file dot com and find many, many people, freelancers who will do this job for
you for a few bucks, you know, like local citations and directory service.
You can see here this guy say he will do one hundred eighty U.K. citations for 40 U.S. dollars and this
guy will do 50 Switzerland local hide the Web directories for ten.
OK, so you will find like four or five dollars or ten dollars or twenty dollars, maybe up to fifty
dollars your desired citations for your business.
So you can use that as well.
Otherwise there is a website by local dot com and they have this service for you, which you can use,
but that is a little bit costlier because they charge you monthly fees on other websites, citation
builder protocol, where you can just get the citations for thirty five, fifty citations for thirty
five U.S. dollars.
You know, they will do it according to your niche and according to your area, and they will get you
local citations and back links and indexed them in Google as well.
So this is also a service you can use for doing that, otherwise you can do that yourself.
But the more citations you have, the more it will be better, because if you have more words of confidence,
then you will get better ranking in Google and also in other places when people search for your business
or your service in that city or that specific geographical location.