Hello and welcome here.
My name is seen, and welcome back to another of my courses.
So before we even start this class, I'd like to thank you all for joining once again my course.
And I'm really happy and glad to be able to teach you about this topic today.
So basically, we are going to cover all the elements around Instagram as well as Instagram marketing.
And basically, by the end of this class, you should have a strong understanding and strong basics
about this.
So let's start.
All right.
So basically, as I said, this class is really to introduce you to the basics of Instagram, how Instagram
works, basically how you guys can make ads on Instagram and plenty of other really interesting things
that will allow you to really understand a little bit more this application that you guys probably use
on a daily basis but don't really monetize it.
So basically, the goal of this course is pretty simple, is really helping you out and giving you the
tools to be able to go and reach with your business more consumers, more clients with the use of Instagram.
And basically you are going to learn to do this really the right way.
You'll see it's not that complicated.
So basically, what exactly is the goal of this course?
So the first thing is really helping you understand what exactly is an Instagram and how marketing on
Instagram works.
So when we're talking about Instagram, as I said before, it's a really popular application.
Basically, almost everybody uses this application.
So by understanding how this application works and how you can implement your business inside of this
application.
So basically creating a profile really for your business can help you reach a higher amount of people.
So basically, as I said, the goal here, well, the first thing will really be to help you guys out,
understand what exactly is Instagram and how all this works.
Then we're going to learn to create the marketing campaigns on Instagram for what I'm talking about
marketing campaigns.
I'm not only talking about ads, I'm really talking about everything from A to Z.
So here I wrote down marketing campaign just to well, to to explain it a little bit, basically.
But basically what I'm trying to mean there is really to create your account, really setting up everything,
really building up your account from A to Z, uploading pictures, uploading content, lighting content,
using hashtags, Eyebeam being able to well, basically using stories to promote yourself, following
the right audience, finding the right audience, following the right audience, liking the right pictures.
And basically, we're going to talk about all this and how you can pretty much well improve your Instagram
knowledge by using all those steps.
So we're going to understand all the basics are on this app and how you can use it for your business.
So basically, this is exactly what I said.
Not only we're going to do this, but will we're also going to talk about the analytics.
So basically different analytics that are exists in Instagram, how you can understand those analytics
and basically how you can use them at your advantage to basically be able to work with Instagram in
a more efficient way.
We're also going to cover many other things.
So I'll go through the course curriculum in the next few slides.
Well, to the next slide.
All right.
So basically, what will you be able to do by the end of this course?
So pretty much anything that is around Instagram, you will be able to understand it or you will have
basic knowledge around it.
Once again, I'm not saying that by the end of this course you will become a professional Instagram
well advertiser or a professional marketing specialist or anything like that.
No, my goal here is really to give you the basic understandings and basic concepts around this application
to help you use it in the right way.
So basically how people use their app and use this application, usually when when they are creating
an Instagram account for their businesses is pretty simple.
They just create the account, they post pictures and they don't touch the account anymore, or they're
just posting pictures from week to week or things like that.
But basically, it's really more more complicated than this.
Usually there are times in the day that you guys should post.
There is a minimum amount of pictures or content that you guys should post every week.
So we're going to cover all this.
So we're going to cover the power of starting a story.
So basically how you can reach your consumers or your auditoria with your Instagram stories, how you
can see if your community is loyal to you.
Yes or no?
How you can sell products directly on Instagram and plenty of other things, so he down the three things
that in my opinion, are the most important when we're talking about what you will be able to do by
the end of this course.
So the first thing will be creating and running efficiently and Instagram account for your business.
So we're going to do this in this course.
So basically, we're going to create an Instagram account.
And basically I'm going to mostly work with the computer version of Instagram.
It's pretty much the same thing as the cell phone version.
But for the purpose of this course, we're going to use the computer version.
So basically, as I said, we're going to learn how to create an Instagram account.
So we're going to do it.
We're going to create really a business Instagram account.
We're going to see the differences between the personal and a business account on Instagram and that
how using a business Instagram account the right way, then we're going to understand how to find and
attract the right consumers for your business.
So basically, Instagram, as I said, it's a huge platform.
And there is there are plenty of people on this platform as well, actually.
And they're basically in those millions and millions of people.
You need to really spot the right audience.
That will be, in your opinion, good for your business.
So basically, you should know approximately who should be the your your right audience and basically
what we're going to do in this class.
Well, in this course, we're going to see how we can go and reach this particular audience.
You'll see it's not that complicated reaching that audience.
Well, the first thing you need to know, who is this audience?
Then you will be able to reach it.
So basically, we're going to reach to ads.
We're going to use different techniques and strategies that doesn't require you to purchase ads to reach
them.
So we're going to see Speedway's that you guys can reach this audience and we're going to see nonpaid
ways that you guys can reach out to this audience.
Finally, we're going well, you will learn different ways that you can attract consumers and generate
an income for your business with this app.
So basically, not only we're going to talk about what I just mentioned, but we're also going to talk
about different ways that people generate income on Instagram.
So basically, we're going to talk about influencers.
We're going to talk about basically ways that you guys can make money with your Instagram account without
necessarily having a business.
So basically, if you don't have a product, you want to sell, but you want to have a an Instagram
account that you want to use to basically make money, we're going to talk about different ways that
you guys can monetize your Instagram activity.
If you, for example, Instagram addict and want to monetize your activity or you own different memes
page and you want to be able to monetize more of all this kind of stuff.
So we will try to cover all of this.
So before we started the course, I just want to go through the core curriculum so you guys will understand
what we will go through in this class.
So basically, the first few things that we are going to talk about in the course, don't worry a little
bit more in-depth in the next few classes.
So basically, we're going to talk.
Well, the first thing that we're going to talk right now, I'm going to introduce the course, then
we're going to really create an Instagram account.
So basically we're going to understand how you guys can create an Instagram account.
We're going also to talk about the benefits of using Instagram for your business.
We're going to talk about your competition.
We're going to try to understand your competition.
We're going to talk about the differences between a personal and a business account and plenty of other
things.
So you'll see, guys, it's really, really interesting.
So, as I said, I'm not going to go too much in depth in the core curriculum.
But basically, as you can see, we're really going to touch all the features that exist in Instagram
and all this for the purpose that you guys really understand this app and how you can use it for your
business.
So it's a first class guys into our next class.