I class, of course, about the complete introduction to marketing with Instagram.
So this class, we are going well in the best classes class.
We talked about how to create our Instagram account and we talk about some basic features of Instagram
and then this class.
What I want to do is basically do pretty much the same thing and talk about some other features of Instagram.
So this is exactly what we're going to do today.
So pretty simple as always.
This is the first page where we are.
So this is the beach where we have our accounts for Bitcoin.
So now you guys should have your profile picture already set it up.
And we're going to talk about today will be the followers on followers versus following.
We're going to talk about the main page, how to send messages and basically stories and everything
like this.
So basically, just to understand pretty much how it works.
And so basically on Instagram, what you will see, you'll see followers versus followings.
So what is important when you have your business account?
Well, at first it doesn't really matter if you're following numbers greater than your followers number
once again at first when you're building up your account.
But once it's build it up, what you need to do is have always have more followers than followings.
This gives this we can say that it gives a certain.
Well, credibility to your account, so it makes your account more credible when, for example, you
see someone who follows 2000 people but only has like 100 followings, you will not necessarily follow
this account because it doesn't seem as as interesting to follow as an account that has, for example,
2000 followers versus only one hundred followers.
So basically, it's just a psychological trick.
So what exactly are followers and followings?
So basically followers are all the people that are subscribed to your account and basically will view
your posts.
So basically, if I make a post, there will be 600 people that will see my post.
And if someone Miquel followings are all the people, all the accounts that I follow.
So basically, if one of those people is one of those 373 people is making a post, I will be able to
see it on my main page.
So basically how to go on the main page is going to be just right here.
So here, for example, I have posts of different people.
I don't really know them because it's a business tell.
But once again, here will have different posts of different people all over my Instagram.
So this can be an example of a professional council.
So the mommy.
So basically this looks like a professional account.
They backpack's.
So here I have some other pictures as well.
Um, once again here, all those people, I follow them and each time that they will post something,
I will be able to see it.
Same thing for the story.
So basically, stories are a small post that people well, people are making and those posts will only
last for twenty four hours.
So basically you can find out your stories right there.
If you're looking on Instagram, on your cell phone, you will be able to find out your stories on your
main page, but basically simply up on the main page if you guys don't in the one.
So basically until now you follow no one.
It's pretty normal usually if you guys want to follow someone.
That's pretty simple.
What I suggest you guys do, you can find the suggested followers right here so we can start following
some people right there or you can go over.
Well, basically, sure.
It's your messages about on your cell phone.
You have another feature well, where you will have access to a little bit more things and you'll be
able to follow people right on on that page.
Basically, I'm another way for you guys to basically get followers is following people that are in
the same well, basically in the same category as you.
So basically, if you say let's say, for example, you sell cakes, we can look for cakes, for example,
and they share, OK, we have cakes idea, which is, for example, a cake insert.
So here you can see it's really popular.
It has one on one hundred fifty five thousand followers and only following six hundred people.
So as you can see, it's a really, really popular beach.
And basically, if you guys are making cakes, well, for example, you can just click here and you
can follow all the people right there.
Once again, there is a catch when you do this, Instagram will catch, especially with new accounts.
When you guys start to follow everybody, Instagram will catch and will usually block you from doing
more followings.
But this is a good way to find out.
Well, find out people who may be interested in your product.
Once again, we're going to talk about the strategy a little bit later.
But for now, just understand that it exists.
So right now, when you guys are following someone how to follow someone, it's pretty simple.
I simply click on followers of someone who can just click on follow and there you go.
You follow the person.
Same thing for posts.
So basically, if you guys are interested to, I don't know, like a certain post.
So here we have bosak on this page.
You can click on the posts.
So basically on your cell phone, pretty much the same thing at this point.
So you can click on the post.
If I want to like the post, I can just click on the bottom right here right now.
I liked the post.
Before I comment, leave a comment on the post.
I can just write down a comment so I can just write down comments were very nice cake and posts right
now.
My comments have been posted with other comments simply by doing this.
I have posted my comment with other comments that are right here.
I'm here.
As you can see, people are using hashtags.
So there is a lot of hashtags we're going through to cover this topic a little bit later in the course
as well.
But just for you guys to understand that you can, for example.
Well, you can, for example, leave comments on posts.
You can like posts.
There's a lot of things that you guys can do with post.
Last thing that you can do, you can share it.
So let's say, for example, you find that out a nice place.
We can share it.
So I can, for example, click on this button and I can share it directly on my Instagram.
I can share the messenger, I can share it on Facebook, Instagram, Twitter.
I can share whatever I want.
I can with my personal posts like this with my Instagram post, so basically if I click on Sherred direc,
I will be able to basically send this post to my contacts on Instagram.
Right now I'm on a computer, so I have no contact, but normally there is all the more contact right
here.
So when you're a cell phone, it's pretty much the same boring.
Just click on that button and you will be able to share it with your contacts.
So this is basically how it works.
Last thing, for example, you want to save this post to check it later.
So it could be for example, you're seeing a nice video.
You can just click on the button right here and you will be able to save this video.
You will be able to check it in your saved videos.
We just go and see in here.
I have my cake that I have been saved right there.
So pretty simple to understand.
So this is basically for posting and how to follow people, how to unfold people.
So right now you understand all those basics.
So we're going to talk about different strategies that you guys can use to promote your business on
Instagram.
So right now, what we have did is pretty simple.
We find that out a page that has cakes and basically we have people that are following this page.
So basically what we're going to do right now, well, right now, you know how this works.
Oh, one last thing.
I'm pretty important.
So, yeah, this is the page that I talk to you guys about.
So basically the page where you have a little bit more news and if you want to send messages, is going
to be right through your so on your Instagram is going to be right there so you can write messages to
whatever you want to just click on, send message and you select the account that you want to write
to.
So as you can see here, I have personally a problem, so I won't be able to write messages.
But if you guys want to send a message to someone, you can automatically send it.
It's no big deal.
It should work pretty fine.
All right, so right now, you guys understand basically how all this works, so you understand that
basically you have to follow people how to control people.
What is the concept of having a lot of followers versus not a lot of followers?
So basically, as you can see, the accounts right here have one hundred fifty five thousand followers,
which is pretty popular and only 600 the following.
So basically, this is a really well, this is pretty good for for a friend to have those numbers.
And as you can see, people are actually while people are actually checking that out.
So there is 2000 likes, 900 likes, 1600 likes.
So there is a lot of people who are checking out the account.
There is a lot of people that are liking the page.
So you can see the people are pretty active on the beach.
An example of story weekend, for example.
Check out their stories and see this is an example of a story.
And this will last for 24 hours and people will be able to check out this story.
So it's pretty interesting.
As you can see, this is really the basics of Instagram that I'm showing you right now.
So pretty simple.
Now you understand how well, basically right now you have all the understandings of all the basic features
of Instagram.
You should have your Instagram already set it up.
So basically, we drew a profile picture.
And next thing, you should have your first two pictures that are already uploaded.
You can like those pictures, you can share those pictures is up to you.
You can also follow some few people.
So you'll see some people will follow you back.
You will be able to see to see all this on this button right there.
So it's the same thing on your cell phone.
So you can see this is an old account that I'm using right now.
The last person to have told me it's been six weeks ago, so it's been really a while.
So here you will see objectively that that is happening on your account.
So basically, if someone follows you, you will be able to see it right there.
If someone likes your picture, you will be able to see it there as well.
So right now, as I said, you have all the basic knowledge to be able to start out your Instagram,
to create your profile and to post stories to really follow and follow people.
So it's pretty simple until now.
So the next few steps in the course will really be to introduce you to marketing on Instagram and talking
about different features that you guys can use to be able to use your Instagram to promote your brand.
So it's a first class guys in our next class.